Every Digital Marketer or SEO Strategist might feel overwhelmed from time to time because of their constant efforts to visualize the results. It’s a prolonged commitment to address such challenges and issues. There are no shortcuts and you would be looking for future results, not the current ones. In the context of SEO, it’s even complicated to keep up with a constant battle to keep at the topmost position on the search engine results. Hence, In this article, we’ve discussed 5 monthly SEO tasks to manage SEO performance metrics.
SEO Task #1 Clean Duplicated Content from Your Site
It has been observed that duplicate content is not the most mainstream SEO practice, if it is the case, you must identify bugs and start cleaning your site, so you won’t get penalized by Google. The quick way to identify this by accessing tools to check your site performance. Some of the frequently used tools for detecting duplicate content for your monthly SEO tasks are Turnitin, Copyscape, and Siteliner.
By the use of canonical tags is another way to prevent having duplicate content. For Example, your site is www.szabsol.net so it might be szabsol.net, szabsol.net/index.html. You will be required to use the rel=canonical tag only for one URL. You must use the rel=canonical tag to provide a hint to Google to understand that the parameters of the site are the same.
SEO Task #2 Track Keywords
If you want to rank your site on the topmost position at SERPs you must always track the right keywords that matter to ensure your website performance metrics. Initially, you need to research and craft a list with the keywords you wish to rank on the SERPs to manage your monthly SEO tasks. You don’t have to check them manually. There are lots of tools that can help you in a particular manner. Later on, you need to keep them consistently to effectively monitor them daily. You can use Rank Tracking Tools to perform such activities to save time and money.
Each line represents the performance metrics for each keyword, on the bottom you can select the period, if you hang around on each line, it will highlight the keyword, index positioning, URL and the date. If you want to see the trending phrases you must incorporate keywords firstly.
See our Marketers Guide – Monthly SEO Services for Small Businesses and identify what you need to include in your plan.
SEO Task #3 Defining a Focus Keyword for Each Page
If you have keyword-targeted pages is something to keep insights to find the right keywords might be difficult, but there are tools to help you with that specific focus. In this case, Google Keyword Planner is maybe the most used tool for searching keywords, even though it has been suffered a lot of changes in the last quarter of 2019 that reported monthly SEO tasks of various sites. To receive the particular information you need to have at least one active campaign in Adwords, otherwise, you will witness limited data in the average monthly search columns with a precise data of 0, 1-100, 100-1 K, 1K-10K, 10K-100K, 100K-1M, 100K-1M, 1M – 2M+. Furthermore, you can also use data forecasting tools for more accurate data visualization aspects.
We just published Monthly SEO Reports Essentials – Starter Guide be sure to read it.
SEO Task #4 Use Unique and Relevant Title Tags
Once you have written your article, you must optimize your title tags to convey a meaningful message. It is important to verify if you have duplicate title tags. You can do that if you have already registered your site in Google Webmaster Tools and look at the HTML improvements in the menu and search for the titles that are already duplicated, you have to identify the pros and cons and maintain daily, weekly, and monthly SEO tasks based on their preferences.
Later on, you should alter the duplicate title tags and try to find other ones that are relevant to your industry-specific niche. As per recommendation, you should make sure that your title tag has:
- Maximum Length of 60 Characters.
- Focus Keyword should be included.
- To assure yourself to persuade readers.
- Use Brand Name (Optional)
Are these tasks really hard to manage? Feel free to contact us for SEO Services
SEO Task #5 Write Meta Description of Maximum 160 Characters
The onsite SEO element you need to have for every page of your site is Meta Description. In this SEO task make sure each Meta Description, you must address users’ perceptions like “what’s useful for me? At this stage, you must differentiate yourself from your competitors and draws to the fore your value proposition.
Before making any decision, always ensure that you’ve done proper research to write engaging a Meta Description speaks more than you could use to promote your brand. Since, you’ve encapsulated an engaging Meta Description. It’s important to know that it has a maximum 160 characters because that’s the maximum range Google will show in the SERPs for each query that needs to be addressed on each webpage.